5 Huge Benefits of Third Party Warranties
Your Brand stands by your products, whether you sell them on your ecommerce site or elsewhere.
Until recently, return management solutions have been unable to support returns from third-party sales channels like Amazon and Target.
But that changed when ReturnLogic added the third-party warranty functionality to its platform.
This addition allows brands to accept warranty claims on purchases made outside their ecommerce site while taking most of the work out of the merchants’ hands.
By aligning a simple warranty experience for shoppers with control and flexibility for retailers, ReturnLogic’s third-party warranty functionality truly is a win-win. Here are just some of the benefits created by this capability:
- Save Time and Money
- Better Customer Experience
- Ensure Legitimate Requests
- Flexible Workflows
- Increased Marketing List
1. Save Time and Money
Effective return management can seriously save time.
The standard process for third-party warranties involves excessive emails or custom solutions that cost tens of thousands of dollars.
By incorporating third-party warranty claims into return management, you can bypass the back-and-forth communication, manual tasks, and enormous investments otherwise associated with them.
2. Better Customer Experience
Customer experience is everything in ecommerce. A simple, self-service warranty process causes less friction among shoppers and creates less work for your customer service team.
When something goes wrong, customers don’t want to work their way back up the supply chain to get a resolution.
They want a fast and convenient fix.
A third-party warranty functionality puts the power back in the customer’s hands, allowing them to start a warranty claim whenever and wherever they want. The best part is, they don’t even need to contact your team.
3. Ensure Legitimate Requests
Return fraud is a valid concern and a major challenge when dealing with third-party warranties.
The item in question could easily be a competitor’s product, a stolen product, or nothing at all.
Luckily, you as the merchant can require proof of purchase in the form of a picture of the receipt from the customer.
With a third-party warranty functionality, you won’t have to worry about fraudulent warranty claims.
4. Flexible Workflows
A one-size-fits-all approach simply doesn’t work in return management. Maybe you would like to process third-party warranties separately, or perhaps you want to treat them just like other returns.
For that reason, we established warranty claims as an independent but parallel process in the ReturnLogic software.
You can either follow the same workflow or an entirely different workflow for these returns. It’s up to you!
5. Increased Marketing List
Third-party warranties might not exactly seem like a marketing tactic.
But, when a customer submits a warranty claim, a new customer profile is added to your account.
Clearly, they like your products enough to pull out their credit card. Now it’s time to develop the customer relationship and drive repeat purchases.
With ReturnLogic, you can support your customers’ warranty claims regardless of where they purchased your products.
By aligning the interests of shoppers and brands, we hope to ease one of the most deeply rooted pains in today’s omnichannel commerce.