Returns are one of the most complex and pervasive challenges in ecommerce. They cost you sales revenue, incur shipping and labor expenses, and can result in a negative customer experience if not managed properly. But with visibility into returns data and a structured approach, you can move the needle. Returns Optimization leverages returns data to enhance the shopper experience, improve operational efficiency, and ultimately grow your bottom line. In this free course, you’ll learn the secrets to:
- – Streamlining your returns workflow so you can save 40+ hours each week
- – Drive exchanges and less refunds so you can keep more cash in your business and create a great shopper experience.
- – Analyzing returns data to gather product insights so you can dramatically reduce your return rate.
- – Enhance your ecommerce website using insights from returns so you can generate more sales and less returns in the future.
Episode 1 – Course Overview
Episode 2 – Designing Success
Episode 3 – Streamlining Your Returns Workflow
Streamlining Your Returns Workflow05:38
Episode 4 – What is a Return?
What is a Return?04:27
Episode 5 – Shifting Away from Refunds
Shifting Away from Refunds09:59
Episode 6 – Investigating Your Return Rate
Investigating Your Return Rate08:47
Episode 7 – Examining Return Reasons
Examining Return Reasons04:30
Episode 8 – Navigating Return Comments
Navigating Return Comments08:47
Episode 9 – Enhancing Your Website
Enhancing Your Website06:49
Episode 10 – Optimizing Your Returns
Optimizing Your Returns06:49